Category Archives: Online Business Techniques

Google plus business—let’s start thinking … inside the circle

After an initial explore of Google+ it’s obvious that the circles concept—a user friendly version of the Facebook “friends list”—has some exciting potential for business. Advertisements

Posted in New Business, Online Business Techniques, Opinion, Social media, Social media channels, Social media platforms, Social media tools, Social Networking | 3 Comments

Is your social media channel broken?

‘Engaging’ on social media is not the end of the story. Your business needs to be able to follow-through or you risk creating negative brand equity.

Posted in Online Business Techniques, Social media, Social media channels, Social media policy, Social media tools, Twitter | Leave a comment

Three of the best, this week: all about social media policy

Social media provides a fast-paced environment for public commentary. More than ever companies need social media policy and procedures in place to deal with public sentiment, be it negative or even, as I found out this week, overly positive.

Posted in Online Business Techniques, Opinion, Social media, Social media policy, Twitter | 1 Comment

Three of the best, this week.

Three of the best links flying around the Internet this week. In my opinion … of course. 1. Five Ways to Use Social Data to Grow Your Business, by Social Media Examiner. Tweeted by Meltwater Buzz. But more about that in a … Continue reading

Posted in Online Business Techniques, Opinion, Social media, Twitter | 2 Comments

Is social media engagement really about conversations?

There’s a lot of hum n’buzz online about whether social networks, in particular— Twitter, are effective as a means of engaging with your market. Problem is everyone has a different idea of what ‘engagement’ really is. For most engagement seems … Continue reading

Posted in Online Business Techniques, Social media, Social media platforms, Twitter | 7 Comments

The twitter name I want for my business is not available!

So you’re ready to launch your business on Twitter… you hit the Twitter sign up pages only to find the name you want to represent your brand is taken! Drats! Here are three tips to help you work your way … Continue reading

Posted in New Business, Online Business Techniques, Social media, Twitter | 5 Comments